Digital Storyteller | Scientist | Creative Mind
I seek encounters between disciplines.
I'm a storyteller .
This is me
I am working at the intersection of SCIENCE, ART and TECHNOLOGY.
I've always had so many ideas about what I want to be, what things I want to learn. Studying sport science at the Technical University in Munich was the first time I had the opportunity to get an insight into all kinds of disciplines - medicine, psychology, sociology, material science, computer science, philosophy.... And I loved it.
The PhD in Science and Technology Studies was the next logical step - an opportunity to approach my research interests from different perspectives. What I gained in this process was a keen interest in digital media, in platforms and creative formats of teaching.
As head of the VRlab at the Deutsches Museum, and as facilitator of storytelling workshops, I now have the opportunity to put my research interests into practice.
It took me a long time not only to accept but to love my zigzagging CV. Because that's what makes me strong: I'm good at listening, at connecting people, at learning and creating new things. The unifying element for me is curiosity and storytelling as a form of communication and education.
Teaching Science Communication
Project-Management Creative Initatives Humanities Connecting people
SciArt Digital Storytelling
Experiences
SCIENCE
My research approach is guided by a social science perspective with a strong empirical focus on technology, society and communication. Through my studies, I got to know different quantitative research methods in the natural sciences and then adopted a social science, qualitative perspective with my doctoral studies in the Science and Technology Studies. In my dissertation, I applied a mixed-methods approach to investigate the impact of YouTube's platform politics on expertise concepts in science communication. Now I am also working on issues with a multi-perspective approach in my work at the Deutsches Museum.
TOPICS
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Digital science communication (opportunities & risks)
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Interactions between society & digital platforms (e.g. social media)
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Digital museum & education offerings (e.g. XR - VR/AR)
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Interplay between art, science and technology (e.g. Research Creation)
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Participatory research (e.g. Citizen Science)
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Agility in cultural institutions (e.g. organisational structures & ways of working)
SELECTED PUBLICATIONS
Mit Storytelling in 5 Schritten zu mehr Agilität in der Kultur (2022)
Geipel, A. | In: Kulturpolitische Gesellschaft (Hrsg.): Handreichung zu mehr Agilität in der Kultur
VR/AR – Digitale Räume im Museum (2021)
Geipel, A. & Hohmann, G. | In: Mohr, H.; Modarressi-Tehrani, D. (Hrsg.)
Museen der Zukunft - Trends und Herausforderungen eines
innovationsorientierten Kulturmanagements | Transcript
„Don’t Act Like a Teacher” – How Science YouTubers become Experts (2021)
Geipel, A. | Technische Universität München (open access)
Transparenz schaffen und Austausch fördern – Ein MediaLab am Deutschen Museum (2021)
Geipel, A. & Sauter, J. | In: Steinau, C.; Kockerd, C. & Vocht, J. (Ed.): Staging the Lab. Schriftenreihe des Cultural Policy Labs 1.
Das digitale Objekt – Zwischen Depot und Internet (+ AR-App) (2020)
Geipel, A.; Sauter, J. & Hohmann, G. (Hrsg.). Deutsches Museum Verlag.
Pöchhacker, N.; Burkhardt, M.; Geipel, A.; Passoth, J-H. | kommunikation@gesellschaft, 18. Jg., S.25.
TEACHING
In my courses, I focus on enabling participants to acquire knowledge independently, to critically question it and to apply it to their own projects.
For me, a modern and reflective teaching concept - especially around the topic of digital communication - includes the integration of socially relevant topics such as gender, diversity and sustainability. To do so, I apply teaching methods that are as practical as possible, that foster the exchange with social representatives as well as the promotion of critical reading.
From a research perspective, the teaching of scientific methodological skills as well as a multidisciplinary and project-oriented approach are the cornerstones of my teaching.
TOPICS
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Digital Science Communication - Practice & Theory
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Digital Storytelling
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Project and Time Management
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Professional networking for students
CURRENT AFFILIATIONS
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Munich Center for Technology in Society (Technische Universität München)
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Graduate School (Technische Universität München)
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House of Competence (KIT)
WORK
During my Master's degree at the Technical University of Munich, I worked as a research assistant at the Chair of Sport Psychology, where I was responsible for the EEG (electroencephalography) lab and taught psychoregulation, relaxation techniques and project management. During my PhD, I was a research assistant in the digital|media|lab at the Munich Center for Technology in Society at the Technical University of Munich, where I focused on research and teaching of digital science communication.
Since 2018, I am working in the digitisation department at the Deutsches Museum as a project coordinator for the area of 3D digitisation and visualisation in the joint project museum4punkt0. 2022, I became deputy head of the digitisation department coordinationg several projects focussing on digital storytelling and digital museum offers. As head of the VRlab I am responsible for the presentation and evaluation of virtual and augmented reality content. I am centrally involved with the topics of digital storytelling, digital museum offers and the connection of scientific and technical content with digital art. Since 2021, I work freelance alongside my job, developing and facilitating online workshops to support socio-cultural projects. I also work as a consultant and mentor and give talks and lectures on topics like Digital / Virtual Storytelling, networking and co-production in multidisciplinary cultural workshops.
I connect people from different disciplines to start new creative projects
I love to realise projects with more than one perspective. Especially when it comes to communicating scientific topics, I find it exciting to involve not only the scientists, but also artists, practitioners and others. For me, a topic only becomes exciting and understandable in its entirety when you have looked at it from all angles - with each new perspective you learn something new.